When New Orleans was hit by Hurricane Katrina, it left the people of that community devastated. Not only were lives lost to this calamity but properties were also destroyed. After the hurricane passed, the people of New Orleans sought to rebuild and upgrade their homes. Such meant that they had to use better materials to achieve this. Need for better homes led to the advent of 16 different programs that were focused on achieving this goal for the community (Techbullion).
However, the programs had initiatives that only helped the wealthy in that community to prosper. Such disparity made PosiGen Company, a solar energy company, step up and health the disadvantaged in the community. The company, Thomas Neyhart explains, primarily concentrates on the low-to-moderate income members of the community including those of color. They aimed to provide this demographic with solar energy at cost-effective rates to ensure that they could save on their utility cost and improve their lives. The solar leasing program offered by PosiGen Company to the disadvantaged was enticing and this prompted more people to invest in their plan. Investing in solar energy from the company meant that one was entitled to free solar system installation including free maintenance during the lease period.
The plan was unlike what other solar energy companies were offering and it has had a huge success. Also, investing in solar energy from PosiGen Company implied that the people of New Orleans could circulate the cash they were saving in their economy hence improving their economy as well. According to Thomas Neyhart, PosiGen solar power company did not stop its benefits at solar energy provision to the people of New Orleans. Instead, the company also devised ways to ensure that the people of this community had jobs.
Currently, 65 percent of employees from the PosiGen solar power company are from the low-to-moderate income members of the whole New Orleans community and the community of color. They care for the less privileged citizens. The company has made it its agenda to have a direct and closer link to the people of this community from the job provision opportunities it offers. Besides, Thomas Neyhart points out, the people of New Orleans have also improved their environment. The reason for this is that switching to green energy has made them more conscious of their environment. PosiGen Company not only gave the people of this community an alternative power source but also empowered them.